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How to Forecast Growth
By Kent Tan

A major task that business owners need to face every year is forecasting the financial performance of your company for the coming year. By making accurate forecasts you are much better able to anticipate any problems that might arise, and be prepared to overcome them. Learning how to forecast growth is a skill that can not be underestimated.

The first step in determining how to forecast growth is to examine the financial performance for your company in the past. For existing companies this is a fairly simple process. If yours is a new business venture, you are going to have to do some estimating. When you look at the financial reports of the past years, you will want to pay attention to the profit line. That is the figure you are going to use as you forecast the financial growth of your business.

What you will need to do at this point is to compare one years profit against the profit from the previous year. To do this you will need to take the profit from the oldest financial report you are using and divide that number by the profits from the next years report. The resulting number is the percent of growth for your business for that year.

When you do the same procedure for each year you are analyzing you will start to see the growth trend for your business. By continuing those trend numbers into the future you will be able to predict what growth to expect for your business. As you make your financial growth estimations it is important to remember that each year's is different in a young small business. There are a lot of different factors that influence business performance.

As a business grows there are many opportunities to increase revenue. You could be undertaking a big marketing campaign, or you may merely be anticipating growth due to an increasing awareness of your businesses reputation. You may have entered into a contract with a buyer that will greatly increase your sales. You are going to need to consider that growth as part of your forecast.

The same is true with your expenses. You may be seeing increases or decreases in your operating expenses for the coming year. Any changes in your income or expenses will have an influence on the profits of your company in the future. You are also going to need to keep the economic environment of the country in mind when you do your forecasting. With downturns in the economy it may be more difficult to maintain your past level of economic growth.

You know your business, and you know what changes are going to affect your business in the future going forward. A big part of knowing how to forecast growth is making adjustments according to those changes. You are going to have to make adjustments to your financial projections in the future.


Learn how to forecast company growth and more, with Vistage Malaysia. With a combination of one to one business coaching, peer group meetings, expert resource workshops and an online portal of useful content targeted to help business owners, Vistage Malaysia helps CEOs and Entrepreneurs get different perspectives for their business issues and opportunities.

Article Source: http://EzineArticles.com/?expert=Kent_Tan

 
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